This course introduces new graduates, employees, and workers to Monroe’s Motivated Sequence, a proven psychological framework for structuring highly engaging and inspiring presentations. You will gain a deep understanding of its five powerful steps, learning how to craft messages that not only capture attention but also build desire, overcome objections, and motivate your audience to take specific action, ensuring your presentations are memorable and impactful.
In any professional setting, the ability to inspire action and influence decisions is invaluable. Standard presentations often fall flat, failing to connect emotionally or drive desired outcomes. Monroe’s Motivated Sequence provides a strategic blueprint to move beyond simply sharing information; it empowers you to persuade, motivate, and resonate deeply with your audience, elevating your credibility and effectiveness in critical moments like pitches, proposals, and team leadership.
How will this course help you?
Across concise and interactive lessons, you will:
- Understand the psychological principles behind Monroe’s Motivated Sequence.
- Learn to systematically apply its five steps: Attention, Need, Satisfaction, Visualization, and Action.
- Develop skills to capture your audience’s immediate attention and interest.
- Master techniques to highlight problems or needs your audience cares about.
- Discover how to present your solutions or ideas in a compelling and satisfying way.
- Learn to help your audience visualize the benefits of your proposed solution.
- Craft strong calls to action that inspire and guide your audience.
By the end of this course, you will be able to:
- Structure presentations using Monroe’s Motivated Sequence for maximum impact.
- Craft compelling openings that immediately capture audience attention.
- Articulate problems and needs in a way that resonates deeply with listeners.
- Present solutions or ideas clearly and persuasively, addressing audience concerns.
- Enable your audience to vividly visualize the positive outcomes of your proposal.
- Formulate clear and motivating calls to action that drive desired behaviors.
- Deliver presentations that are not just informative, but truly inspirational and action-oriented.
Version available: Vietnamese
